{"id":15446,"date":"2026-06-14T13:59:23","date_gmt":"2026-06-14T11:59:23","guid":{"rendered":"https:\/\/moodymedia.io\/3c%e5%88%86%e6%9e%90\/"},"modified":"2026-06-14T13:59:34","modified_gmt":"2026-06-14T11:59:34","slug":"3c%e5%88%86%e6%9e%90","status":"publish","type":"post","link":"https:\/\/moodymedia.io\/ja\/blog\/3c%e5%88%86%e6%9e%90\/","title":{"rendered":"3C\u5206\u6790\u3068\u306f\uff1f\u3084\u308a\u65b9\u30fb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u30fb\u4ed6\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306e\u9055\u3044\u3092\u89e3\u8aac"},"content":{"rendered":"<article>\n<div class=\"n24-wrap\" role=\"main\" itemscope itemtype=\"https:\/\/schema.org\/Article\">\n<p class=\"n24-p wp-block-paragraph\" itemprop=\"description\">\u65b0\u3057\u3044\u4e8b\u696d\u8a08\u753b\u3092\u8003\u3048\u308b\u3068\u304d\u3001\u8ab0\u3082\u304c\u300c\u5e02\u5834\u306f\u3069\u3046\u306a\u3063\u3066\u3044\u308b\u306e\u304b\u300d\u300c\u7af6\u5408\u306f\u4f55\u3092\u3057\u3066\u3044\u308b\u306e\u304b\u300d\u3068\u3044\u3046\u554f\u3044\u306b\u3076\u3064\u304b\u308a\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u7591\u554f\u306b\u69cb\u9020\u7684\u306b\u7b54\u3048\u308b\u306e\u304c3C\u5206\u6790\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u74b0\u5883\u5206\u6790\u306e\u57fa\u672c\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u3057\u3066\u591a\u304f\u306e\u4f01\u696d\u3067\u4f7f\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u30013C\u5206\u6790\u306e\u6b63\u3057\u3044\u9032\u3081\u65b9\u3068\u30014P\u30fbSWOT\u30fbPEST\u3068\u3044\u3063\u305f\u95a2\u9023\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306e\u5b9f\u8df5\u7684\u306a\u4f7f\u3044\u5206\u3051\u3092\u3001\u5177\u4f53\u4f8b\u3092\u4ea4\u3048\u306a\u304c\u3089\u89e3\u8aac\u3057\u307e\u3059\u3002\u3053\u308c\u3092\u8aad\u3081\u3070\u3001\u3042\u306a\u305f\u306e\u30c1\u30fc\u30e0\u3067\u3082\u3059\u3050\u306b\u4f7f\u3048\u308b\u5206\u6790\u306e\u578b\u304c\u8eab\u306b\u3064\u304d\u307e\u3059\u3002<\/p>\n<p class=\"n24-stats-line\"><strong>3C\u5206\u6790\u306e\u5b9a\u7fa9:<\/strong> \u5e02\u5834\u30fb\u9867\u5ba2\uff08Customer\uff09\u3001\u7af6\u5408\uff08Competitor\uff09\u3001\u81ea\u793e\uff08Company\uff09\u306e3\u8981\u7d20\u3092\u5206\u6790\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u00b7 <strong>\u4e3b\u306a\u7528\u9014:<\/strong> \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u74b0\u5883\u5206\u6790\u3001\u4e8b\u696d\u6226\u7565\u7acb\u6848 \u00b7 <strong>\u95a2\u9023\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u6570:<\/strong> 4P\u5206\u6790\u3001SWOT\u5206\u6790\u3001PEST\u5206\u6790\u306a\u30695\u3064\u4ee5\u4e0a \u00b7 <strong>\u5206\u6790\u306e\u9806\u5e8f:<\/strong> \u4e00\u822c\u7684\u306b3C\u5206\u6790\u2192SWOT\u5206\u6790\u21924P\u5206\u6790<\/p>\n<section class=\"n24-snapshot-block\">\n<h2 class=\"n24-grid-heading\">\u30af\u30a4\u30c3\u30af\u30b9\u30ca\u30c3\u30d7\u30b7\u30e7\u30c3\u30c8<\/h2>\n<div class=\"n24-grid-wrap\">\n<div class=\"n24-grid\">\n<div class=\"n24-card\">\n<div class=\"n24-card-header\"><span class=\"n24-card-num\">1<\/span><span class=\"n24-card-title\">\u78ba\u8a8d\u3055\u308c\u305f\u4e8b\u5b9f<\/span><\/div>\n<div class=\"n24-card-body\">\n<ul class=\"n24-list n24-list-tight\">\n<li>3C\u5206\u6790\u306f\u5927\u524d\u7814\u4e00\u304c\u63d0\u5531\u3057\u305f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3042\u308b\uff08<a href=\"https:\/\/ozlink.co.jp\/ozmedia\/3c\/\" target=\"_blank\" rel=\"noopener nofollow\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4f01\u696d\u30fbOz link<\/a>\uff09<\/li>\n<li>3C\u5206\u6790\u306f\u74b0\u5883\u5206\u6790\u306b\u4f7f\u7528\u3055\u308c\u308b\uff08<a href=\"https:\/\/www.ficilcom.jp\/ja\/blog\/3c-analysis-guide\" target=\"_blank\" rel=\"noopener nofollow\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u30fbFICC inc.<\/a>\uff09<\/li>\n<li>3C\u5206\u6790\u3068SWOT\u5206\u6790\u306f\u7d44\u307f\u5408\u308f\u305b\u3066\u4f7f\u3046\u306e\u304c\u4e00\u822c\u7684\uff08<a href=\"https:\/\/professional.mynavi.jp\/magazine\/magazine_179\" target=\"_blank\" rel=\"noopener nofollow\">\u30ad\u30e3\u30ea\u30a2\u60c5\u5831\u30e1\u30c7\u30a3\u30a2\u30fb\u30de\u30a4\u30ca\u30d3\u30cb\u30e5\u30fc\u30b9<\/a>\uff09<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"n24-card\">\n<div class=\"n24-card-header\"><span class=\"n24-card-num\">2<\/span><span class=\"n24-card-title\">\u4e0d\u660e\u306a\u70b9<\/span><\/div>\n<div class=\"n24-card-body\">\n<ul class=\"n24-list n24-list-tight\">\n<li>3C\u5206\u6790\u306e\u6b63\u78ba\u306a\u8003\u6848\u5e74\u306f\u4e0d\u660e<\/li>\n<li>\u3059\u3079\u3066\u306e\u696d\u754c\u3067\u540c\u3058\u5206\u6790\u9806\u5e8f\u304c\u6700\u9069\u304b\u3069\u3046\u304b\u306f\u78ba\u7acb\u3055\u308c\u3066\u3044\u306a\u3044<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"n24-card\">\n<div class=\"n24-card-header\"><span class=\"n24-card-num\">3<\/span><span class=\"n24-card-title\">\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u30b7\u30b0\u30ca\u30eb<\/span><\/div>\n<div class=\"n24-card-body\">\n<ul class=\"n24-list n24-list-tight\">\n<li>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u63a8\u5968\u9806\u5e8f\u306fPEST\u5206\u6790\u21923C\u5206\u6790\u2192SWOT\u5206\u6790\u21924P\u5206\u6790\u304c\u6a19\u6e96\uff08<a href=\"https:\/\/dxlab.jp\/dx-frameworks-environment-analysis\/\" target=\"_blank\" rel=\"noopener nofollow\">\u30c7\u30b8\u30bf\u30eb\u5909\u9769\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30fbDX-lab<\/a>\uff09<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"n24-card\">\n<div class=\"n24-card-header\"><span class=\"n24-card-num\">4<\/span><span class=\"n24-card-title\">\u4eca\u5f8c\u306e\u5c55\u671b<\/span><\/div>\n<div class=\"n24-card-body\">\n<ul class=\"n24-list n24-list-tight\">\n<li>AI\u6642\u4ee3\u306b\u304a\u3044\u3066\u3082\u3001\u4eba\u9593\u306b\u3088\u308b\u74b0\u5883\u5206\u6790\u306e\u67a0\u7d44\u307f\u3068\u3057\u30663C\u5206\u6790\u306e\u4fa1\u5024\u306f\u5909\u308f\u3089\u306a\u3044\uff08<a href=\"https:\/\/www.shanon.co.jp\/blog\/entry\/ma_framework\/\" target=\"_blank\" rel=\"noopener nofollow\">MA\u30c4\u30fc\u30eb\u4f01\u696d\u30fb\u30b7\u30e3\u30ce\u30f3<\/a>\uff09<\/li>\n<\/ul>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/section>\n<h2>3C\u5206\u6790\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2>\n<p>3C\u5206\u6790\u306f\u3001\u7d4c\u55b6\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e\u5927\u524d\u7814\u4e00\u304c\u63d0\u5531\u3057\u305f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u74b0\u5883\u5206\u6790\u306e\u51fa\u767a\u70b9\u3067\u3059\u3002Customer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09\u3001Competitor\uff08\u7af6\u5408\uff09\u3001Company\uff08\u81ea\u793e\uff09\u306e3\u8981\u7d20\u3092\u540c\u6642\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u4e8b\u696d\u306e\u5168\u4f53\u50cf\u3092\u628a\u63e1\u3057\u307e\u3059\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4f01\u696d\u306eOz link\u306f\u30013C\u5206\u6790\u3092\u300c\u6226\u7565\u3092\u8a2d\u8a08\u3059\u308b\u305f\u3081\u306e\u571f\u53f0\u3092\u6574\u7406\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300d\u3068\u4f4d\u7f6e\u3065\u3051\u3066\u3044\u307e\u3059\u3002\u5916\u90e8\u74b0\u5883\uff08\u5e02\u5834\u3068\u7af6\u5408\uff09\u3068\u5185\u90e8\u74b0\u5883\uff08\u81ea\u793e\uff09\u3092\u30d0\u30e9\u30f3\u30b9\u3088\u304f\u898b\u308b\u70b9\u304c\u6700\u5927\u306e\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<h3>3C\u5206\u6790\u306e3\u3064\u306e\u8981\u7d20\uff08Customer\u3001Competitor\u3001Company\uff09<\/h3>\n<p>3\u3064\u306eC\u306f\u305d\u308c\u305e\u308c\u7570\u306a\u308b\u8996\u70b9\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002Customer\u306f\u5e02\u5834\u898f\u6a21\u3084\u6210\u9577\u6027\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3001\u8cfc\u8cb7\u884c\u52d5\u3092\u5206\u6790\u3057\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u306eFICC inc.\u306e\u30ac\u30a4\u30c9\u3067\u306f\u3001\u300c\u5e02\u5834\u898f\u6a21\u30fb\u6210\u9577\u6027\u30fb\u9867\u5ba2\u306e\u8ab2\u984c\u30fb\u8cfc\u8cb7\u884c\u52d5\u300d\u3092\u62bc\u3055\u3048\u308b\u3079\u304d\u8ad6\u70b9\u3068\u3057\u3066\u6319\u3052\u3066\u3044\u307e\u3059\u3002Competitor\u306f\u76f4\u63a5\u7af6\u5408\u30fb\u9593\u63a5\u7af6\u5408\u30fb\u6f5c\u5728\u7684\u53c2\u5165\u8005\u306e3\u5c64\u3067\u7af6\u5408\u3092\u6d17\u3044\u51fa\u3057\u3001\u5e02\u5834\u30b7\u30a7\u30a2\u3084\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30014P\u6226\u7565\u306e\u9055\u3044\u3092\u6bd4\u8f03\u3057\u307e\u3059\u3002Company\u306f\u81ea\u793e\u306e\u7d4c\u55b6\u8cc7\u6e90\u306e\u68da\u5378\u3057\u3001\u63d0\u4f9b\u4fa1\u5024\u3001\u7af6\u5408\u3068\u306e\u76f8\u5bfe\u6bd4\u8f03\u3001\u696d\u7e3e\u30fbKPI\u306e\u628a\u63e1\u3001\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u7279\u5b9a\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<div class=\"n24-tip\">\n<div class=\"n24-tip-label\">\u306a\u305c\u3053\u308c\u304c\u91cd\u8981\u304b<\/div>\n<p class=\"n24-p\">\u3053\u306e3\u8981\u7d20\u3092\u540c\u6642\u306b\u898b\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u3060\u3051\u898b\u3066\u3082\u308f\u304b\u3089\u306a\u3044\u300c\u5e02\u5834\u306e\u7a7a\u767d\u5730\u5e2f\u300d\u2014\u2014\u9867\u5ba2\u304c\u6c42\u3081\u3066\u3044\u308b\u306e\u306b\u7af6\u5408\u304c\u5341\u5206\u5bfe\u5fdc\u3057\u3066\u3044\u306a\u3044\u9818\u57df\u2014\u2014\u304c\u898b\u3048\u3066\u304d\u307e\u3059\uff08<a href=\"https:\/\/funbox.co.jp\/column\/the-3c-model\/\" target=\"_blank\" rel=\"noopener nofollow\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4f01\u696d\u30fbFunbox<\/a>\uff09\u3002<\/p>\n<\/div>\n<h3>3C\u5206\u6790\u306e\u76ee\u7684\u3068\u91cd\u8981\u6027<\/h3>\n<p>3C\u5206\u6790\u306e\u4e3b\u306a\u76ee\u7684\u306f\u3001\u4e8b\u696d\u306e\u65b9\u5411\u6027\u3092\u6c7a\u3081\u308b\u305f\u3081\u306e\u74b0\u5883\u5206\u6790\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u5909\u9769\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306eDX-lab\uff08\u682a\u5f0f\u4f1a\u793e\u30c6\u30c3\u30af\u30d5\u30a1\u30fc\u30e0\uff09\u306f3C\u5206\u6790\u3092\u300c\u5e02\u5834\u30fb\u9867\u5ba2\uff08\u5916\u90e8\uff09\u3001\u7af6\u5408\uff08\u5916\u90e8\uff09\u3001\u81ea\u793e\uff08\u5185\u90e8\uff09\u306e3\u3064\u3092\u540c\u6642\u306b\u898b\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300d\u3068\u5b9a\u7fa9\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u5206\u6790\u304c\u3042\u308b\u304b\u3089\u3053\u3069\u3001\u6b21\u306e\u6bb5\u968e\uff08SWOT\u5206\u6790\u30844P\u5206\u6790\uff09\u3067\u5177\u4f53\u7684\u306a\u6226\u7565\u3092\u7acb\u3066\u308b\u305f\u3081\u306e\u6750\u6599\u304c\u305d\u308d\u3044\u307e\u3059\u3002<\/p>\n<table class=\"n24-table\">\n<thead>\n<tr>\n<th>\u9805\u76ee<\/th>\n<th>\u5185\u5bb9<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u540d<\/td>\n<td>3C\u5206\u6790<\/td>\n<\/tr>\n<tr>\n<td>\u8003\u6848\u8005<\/td>\n<td>\u5927\u524d\u7814\u4e00\uff08Kenichi Ohmae\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u69cb\u6210\u8981\u7d20<\/td>\n<td>Customer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09\u3001Competitor\uff08\u7af6\u5408\uff09\u3001Company\uff08\u81ea\u793e\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u4e3b\u306a\u7528\u9014<\/td>\n<td>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u74b0\u5883\u5206\u6790\u3001\u4e8b\u696d\u6226\u7565\u7acb\u6848<\/td>\n<\/tr>\n<tr>\n<td>\u63a8\u5968\u3055\u308c\u308b\u9806\u5e8f<\/td>\n<td>PEST\u5206\u6790\u21923C\u5206\u6790\u2192SWOT\u5206\u6790\u21924P\u5206\u6790<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>5\u3064\u306e\u60c5\u5831\u30011\u3064\u306e\u30d1\u30bf\u30fc\u30f3\uff1a3C\u5206\u6790\u306f\u74b0\u5883\u5206\u6790\u306e\u300c\u51fa\u767a\u70b9\u300d\u3067\u3042\u308a\u3001\u5f8c\u306b\u7d9a\u304f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u30a4\u30f3\u30d7\u30c3\u30c8\u3068\u3057\u3066\u6a5f\u80fd\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<p><strong>\u793a\u5506:<\/strong> 3C\u5206\u6790\u3092\u5358\u72ec\u3067\u7d42\u308f\u3089\u305b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5fc5\u305a\u4ed6\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u63a5\u7d9a\u3057\u3066\u4f7f\u3046\u3053\u3068\u304c\u3001\u5b9f\u52d9\u3067\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306e\u6761\u4ef6\u3067\u3059\u3002<\/p>\n<h2>3C\u5206\u6790\u306e\u3084\u308a\u65b9\u306f\uff1f<\/h2>\n<p>\u5b9f\u52d9\u30673C\u5206\u6790\u3092\u9032\u3081\u308b\u306b\u306f\u3001\u6c7a\u307e\u3063\u305f\u624b\u9806\u304c\u3042\u308a\u307e\u3059\u3002FICC inc.\u306e\u30ac\u30a4\u30c9\u306f5\u30b9\u30c6\u30c3\u30d7\uff08\u76ee\u7684\u30fb\u30b9\u30b3\u30fc\u30d7\u8a2d\u5b9a\u2192Customer\u5206\u6790\u2192Competitor\u5206\u6790\u2192Company\u5206\u6790\u2192KSF\u62bd\u51fa\u3068\u6226\u7565\u3078\u306e\u843d\u3068\u3057\u8fbc\u307f\uff09\u3092\u63d0\u793a\u3057\u3066\u304a\u308a\u3001\u591a\u304f\u306e\u65e5\u672c\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5b9f\u52d9\u3067\u3082\u540c\u69d8\u306e\u624b\u9806\u304c\u4f7f\u308f\u308c\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/www.ficilcom.jp\/ja\/blog\/3c-analysis-guide\" target=\"_blank\" rel=\"noopener nofollow\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u30fbFICC inc.<\/a>\uff09\u3002<\/p>\n<div class=\"n24-tip\">\n<div class=\"n24-tip-label\">\u5b9f\u52d9\u306e\u30dd\u30a4\u30f3\u30c8<\/div>\n<p class=\"n24-p\">\u6700\u521d\u306b\u300c\u4f55\u306e\u305f\u3081\u306b3C\u5206\u6790\u3092\u3059\u308b\u306e\u304b\u300d\u3092\u4e00\u6587\u3067\u8a00\u8a9e\u5316\u3057\u3001\u76ee\u7684\u30fb\u4e8b\u696d\u30c9\u30e1\u30a4\u30f3\u30fb\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u30fb\u30a2\u30a6\u30c8\u30d7\u30c3\u30c8\u5f62\u5f0f\u30fb\u671f\u9650\u3068\u60c5\u5831\u6e90\u3092\u6c7a\u3081\u3066\u304b\u3089\u59cb\u3081\u308b\u3068\u3001\u5206\u6790\u306e\u30d6\u30ec\u304c\u9632\u3052\u307e\u3059\uff08<a href=\"https:\/\/www.ficilcom.jp\/ja\/blog\/3c-analysis-guide\" target=\"_blank\" rel=\"noopener nofollow\">FICC inc.<\/a>\uff09\u3002<\/p>\n<\/div>\n<h3>\u30b9\u30c6\u30c3\u30d71\uff1aCustomer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09\u306e\u5206\u6790<\/h3>\n<p>\u9867\u5ba2\u5206\u6790\u3067\u306f\u4ee5\u4e0b\u306e\u60c5\u5831\u3092\u53ce\u96c6\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u5e02\u5834\u898f\u6a21\u3068\u6210\u9577\u6027\uff1a\u5e02\u5834\u304c\u62e1\u5927\u50be\u5411\u304b\u3001\u7e2e\u5c0f\u50be\u5411\u304b<\/li>\n<li>\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\uff1a\u8ab0\u304c\u8cb7\u3063\u3066\u3044\u308b\u304b\u3001\u3069\u3093\u306a\u5c64\u304c\u3044\u308b\u304b<\/li>\n<li>\u9867\u5ba2\u306e\u8ab2\u984c\u30fb\u30cb\u30fc\u30ba\uff1a\u4f55\u306b\u56f0\u3063\u3066\u3044\u3066\u3001\u4f55\u3092\u6c42\u3081\u3066\u3044\u308b\u304b<\/li>\n<li>\u8cfc\u8cb7\u884c\u52d5\uff1a\u3044\u3064\u3001\u3069\u3053\u3067\u3001\u306a\u305c\u8cb7\u3046\u306e\u304b<\/li>\n<\/ul>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4f01\u696d\u306eFunbox\u306f\u300c\u307e\u305a\u5e02\u5834\u304c\u62e1\u5927\u50be\u5411\u304b\u3069\u3046\u304b\u3001\u5e02\u5834\u898f\u6a21\u30fb\u6210\u9577\u6027\u30fb\u793e\u4f1a\u7684\u80cc\u666f\uff08PEST\u8981\u56e0\uff09\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304cCustomer\u5206\u6790\u306e\u51fa\u767a\u70b9\u306b\u306a\u308b\u300d\u3068\u8a18\u8ff0\u3057\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/funbox.co.jp\/column\/the-3c-model\/\" target=\"_blank\" rel=\"noopener nofollow\">Funbox<\/a>\uff09\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d72\uff1aCompetitor\uff08\u7af6\u5408\uff09\u306e\u5206\u6790<\/h3>\n<p>\u7af6\u5408\u5206\u6790\u3067\u306f\u3001\u76f4\u63a5\u7af6\u5408\u30fb\u9593\u63a5\u7af6\u5408\u30fb\u6f5c\u5728\u7684\u53c2\u5165\u8005\u306e3\u5c64\u3067\u7af6\u5408\u3092\u6d17\u3044\u51fa\u3057\u307e\u3059\u3002FICC inc.\u306f\u300c\u5e02\u5834\u30b7\u30a7\u30a2\u3001\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30014P\u6226\u7565\u306e\u9055\u3044\u306a\u3069\u3092\u6bd4\u8f03\u3059\u308b\u300d\u3053\u3068\u3092\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u7af6\u5408\u306e\u30ea\u30bd\u30fc\u30b9\uff08\u4eba\u30fb\u30e2\u30ce\u30fb\u30ab\u30cd\uff09\u3084\u3001\u9867\u5ba2\u304c\u7af6\u5408\u306b\u62b1\u3048\u308b\u4e0d\u6e80\u70b9\u3082\u91cd\u8981\u306a\u5206\u6790\u9805\u76ee\u3067\u3059\uff08<a href=\"https:\/\/funbox.co.jp\/column\/the-3c-model\/\" target=\"_blank\" rel=\"noopener nofollow\">Funbox<\/a>\uff09\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d73\uff1aCompany\uff08\u81ea\u793e\uff09\u306e\u5206\u6790<\/h3>\n<p>\u81ea\u793e\u5206\u6790\u3067\u306f\u3001\u7d4c\u55b6\u8cc7\u6e90\u306e\u68da\u5378\u3057\u3001\u63d0\u4f9b\u4fa1\u5024\u3001\u7af6\u5408\u3068\u306e\u76f8\u5bfe\u6bd4\u8f03\u3001\u696d\u7e3e\u30fbKPI\u306e\u628a\u63e1\u3001\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u7279\u5b9a\u3092\u884c\u3044\u307e\u3059\u3002FICC inc.\u306e\u30ac\u30a4\u30c9\u306f\u300c\u81ea\u793e\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u6b63\u76f4\u306b\u66f8\u304d\u51fa\u3059\u3053\u3068\u304c\u91cd\u8981\u300d\u3068\u8ff0\u3079\u3066\u3044\u307e\u3059\uff08FICC inc.\uff09\u3002<\/p>\n<h3>\u5206\u6790\u7d50\u679c\u306e\u7d71\u5408\u3068\u6226\u7565\u3078\u306e\u843d\u3068\u3057\u8fbc\u307f<\/h3>\n<p>3\u3064\u306e\u5206\u6790\u7d50\u679c\u3092\u30af\u30ed\u30b9\u96c6\u8a08\u3059\u308b\u3053\u3068\u3067\u3001\u91cd\u8981\u6210\u529f\u8981\u56e0\uff08KSF\uff09\u3092\u62bd\u51fa\u3057\u307e\u3059\u3002FICC inc.\u306f3C\u5206\u6790\u306e\u30b4\u30fc\u30eb\u3092\u300c3\u8981\u7d20\u3092\u7d71\u5408\u3057\u3066\u305d\u306e\u5e02\u5834\u3067\u52dd\u3064\u305f\u3081\u306eKSF\u3092\u62bd\u51fa\u3057\u3001\u6226\u7565\u30fb\u65bd\u7b56\u30fbKPI\u307e\u3067\u843d\u3068\u3057\u8fbc\u3080\u3053\u3068\u300d\u3068\u3057\u3066\u3044\u307e\u3059\uff08FICC inc.\uff09\u3002<\/p>\n<p><strong>\u793a\u5506:<\/strong> \u5206\u6790\u3092\u300c\u3084\u3063\u305f\u300d\u3067\u7d42\u308f\u3089\u305b\u305a\u3001KSF\u3068\u3044\u3046\u5177\u4f53\u7684\u306a\u300c\u554f\u3044\u300d\u306b\u5909\u63db\u3067\u304d\u3066\u521d\u3081\u3066\u30013C\u5206\u6790\u306f\u610f\u5473\u3092\u6301\u3061\u307e\u3059\u3002<\/p>\n<h2>3C\u5206\u6790\u30684P\u5206\u6790\u306e\u9055\u3044\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2>\n<p>3C\u5206\u6790\u30684P\u5206\u6790\u306f\u3088\u304f\u6bd4\u8f03\u3055\u308c\u307e\u3059\u304c\u3001\u305d\u3082\u305d\u3082\u5f79\u5272\u304c\u9055\u3044\u307e\u3059\u30023C\u5206\u6790\u306f\u74b0\u5883\u5206\u6790\uff08\u300c\u4eca\u3001\u4f55\u304c\u8d77\u304d\u3066\u3044\u308b\u304b\u300d\u3092\u628a\u63e1\u3059\u308b\uff09\u30014P\u5206\u6790\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30df\u30c3\u30af\u30b9\uff08\u300c\u5177\u4f53\u7684\u306b\u4f55\u3092\u3059\u308b\u304b\u300d\u3092\u6c7a\u3081\u308b\uff09\u306e\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002<\/p>\n<h3>3C\u5206\u6790\uff1a\u74b0\u5883\u5206\u6790\uff08\u5916\u90e8\uff0b\u5185\u90e8\uff09<\/h3>\n<p>3C\u5206\u6790\u306f\u3001\u5e02\u5834\u30fb\u9867\u5ba2\u30fb\u7af6\u5408\u30fb\u81ea\u793e\u306e\u5168\u4f53\u50cf\u3092\u63cf\u304f\u305f\u3081\u306e\u300c\u5730\u56f3\u300d\u3067\u3059\u3002\u3053\u306e\u5730\u56f3\u304c\u306a\u3051\u308c\u3070\u3001\u3069\u306e\u65b9\u5411\u306b\u9032\u3080\u3079\u304d\u304b\u5224\u65ad\u3067\u304d\u307e\u305b\u3093\u3002FICC inc.\u306f3C\u5206\u6790\u3092\u300c\u4e8b\u696d\u306e\u65b9\u5411\u6027\u3092\u6c7a\u3081\u308b\u305f\u3081\u306e\u74b0\u5883\u5206\u6790\u300d\u3068\u4f4d\u7f6e\u3065\u3051\u3066\u3044\u307e\u3059\uff08FICC inc.\uff09\u3002<\/p>\n<h3>4P\u5206\u6790\uff1a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30df\u30c3\u30af\u30b9\uff08\u88fd\u54c1\u30fb\u4fa1\u683c\u30fb\u6d41\u901a\u30fb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\uff09<\/h3>\n<p>4P\u5206\u6790\u306f\u3001Product\uff08\u88fd\u54c1\uff09\u3001Price\uff08\u4fa1\u683c\uff09\u3001Place\uff08\u6d41\u901a\uff09\u3001Promotion\uff08\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\uff09\u306e4\u8981\u7d20\u3067\u5177\u4f53\u7684\u306a\u65bd\u7b56\u3092\u8a2d\u8a08\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u306eStart-link\uff08\u30b9\u30bf\u30fc\u30c8\u30ea\u30f3\u30af\uff09\u306f\u3001\u74b0\u5883\u5206\u6790\u30d5\u30a7\u30fc\u30ba\u306e\u5f8c\u306bSTP\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u3092\u6c7a\u3081\u30014P\u3067\u65bd\u7b56\u8a2d\u8a08\u306b\u9032\u3080\u6d41\u308c\u3092\u793a\u3057\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/start-link.jp\/hubspot-ai\/btob-marketing-basics\/marketing-framework-15-guide\" target=\"_blank\" rel=\"noopener nofollow\">Start-link<\/a>\uff09\u3002<\/p>\n<h3>\u4e21\u8005\u306e\u95a2\u4fc2\u3068\u4f7f\u3044\u5206\u3051<\/h3>\n<p>3C\u5206\u6790\u306e\u7d50\u679c\u3092\u57fa\u306b4P\u3092\u8a2d\u8a08\u3059\u308b\u306e\u304c\u4e00\u822c\u7684\u306a\u6d41\u308c\u3067\u3059\u3002\u4f8b\u3048\u3070\u30013C\u5206\u6790\u3067\u300c\u9867\u5ba2\u304c\u4fa1\u683c\u3088\u308a\u54c1\u8cea\u3092\u91cd\u8996\u3057\u3066\u3044\u308b\u300d\u300c\u7af6\u5408\u306f\u4f4e\u4fa1\u683c\u8def\u7dda\u300d\u3068\u3044\u3046\u4e8b\u5b9f\u304c\u308f\u304b\u308c\u3070\u30014P\u3067\u306f\u300c\u9ad8\u54c1\u8cea\u30fb\u9ad8\u4fa1\u683c\u300d\u306e\u6226\u7565\u304c\u5c0e\u3051\u307e\u3059\u3002\u307e\u305f\u30014P\u304c\u81ea\u793e\u8996\u70b9\u306a\u306e\u306b\u5bfe\u3057\u30014C\uff08Customer Value\u3001Cost\u3001Convenience\u3001Communication\uff09\u306f\u9867\u5ba2\u8996\u70b9\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3042\u308a\u3001\u4e21\u65b9\u3092\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u3067\u30d0\u30e9\u30f3\u30b9\u306e\u53d6\u308c\u305f\u65bd\u7b56\u7acb\u6848\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<table class=\"n24-table\">\n<thead>\n<tr>\n<th>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/th>\n<th>\u5f79\u5272<\/th>\n<th>\u8996\u70b9<\/th>\n<th>\u4f7f\u7528\u30bf\u30a4\u30df\u30f3\u30b0<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>3C\u5206\u6790<\/td>\n<td>\u74b0\u5883\u5206\u6790<\/td>\n<td>\u5916\u90e8\uff0b\u5185\u90e8<\/td>\n<td>\u6226\u7565\u7acb\u6848\u306e\u6700\u521d<\/td>\n<\/tr>\n<tr>\n<td>4P\u5206\u6790<\/td>\n<td>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30df\u30c3\u30af\u30b9<\/td>\n<td>\u81ea\u793e<\/td>\n<td>\u6226\u8853\u8a2d\u8a08\u306e\u6bb5\u968e<\/td>\n<\/tr>\n<tr>\n<td>4C\u5206\u6790<\/td>\n<td>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30df\u30c3\u30af\u30b9<\/td>\n<td>\u9867\u5ba2<\/td>\n<td>\u6226\u8853\u8a2d\u8a08\u306e\u6bb5\u968e<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>3\u3064\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u30011\u3064\u306e\u30d1\u30bf\u30fc\u30f3\uff1a\u74b0\u5883\u5206\u6790\uff083C\uff09\u2192\u6226\u8853\u8a2d\u8a08\uff084P\/4C\uff09\u3068\u3044\u3046\u9806\u5e8f\u304c\u3001\u8ad6\u7406\u7684\u306b\u3082\u5b9f\u52d9\u7684\u306b\u3082\u6700\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<p><strong>\u793a\u5506:<\/strong> 4P\u3060\u3051\u4f7f\u3063\u3066\u3082\u3001\u74b0\u5883\u304c\u308f\u304b\u3063\u3066\u3044\u306a\u3051\u308c\u3070\u7684\u5916\u308c\u306a\u65bd\u7b56\u306b\u306a\u308a\u307e\u3059\u30023C\u5206\u6790\u3067\u300c\u5730\u56f3\u300d\u3092\u63cf\u3044\u3066\u304b\u30894P\u3067\u300c\u30eb\u30fc\u30c8\u300d\u3092\u6c7a\u3081\u308b\u306e\u304c\u6b63\u3057\u3044\u9806\u5e8f\u3067\u3059\u3002<\/p>\n<h2>3C\u5206\u6790\u3068SWOT\u5206\u6790\u306e\u9055\u3044\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2>\n<p>SWOT\u5206\u6790\u306f\u3001Strengths\uff08\u5f37\u307f\uff09\u3001Weaknesses\uff08\u5f31\u307f\uff09\u3001Opportunities\uff08\u6a5f\u4f1a\uff09\u3001Threats\uff08\u8105\u5a01\uff09\u306e4\u8c61\u9650\u3067\u6574\u7406\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u30023C\u5206\u6790\u3068SWOT\u5206\u6790\u306f\u300c\u60c5\u5831\u53ce\u96c6\u30fb\u6574\u7406\u300d\u3068\u300c\u5206\u6790\u30fb\u7d71\u5408\u300d\u306e\u95a2\u4fc2\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>3C\u5206\u6790\uff1a3\u3064\u306eC\u3067\u74b0\u5883\u3092\u5206\u89e3<\/h3>\n<p>3C\u5206\u6790\u306f\u3001\u5e02\u5834\u30fb\u7af6\u5408\u30fb\u81ea\u793e\u3068\u3044\u3046\u300c3\u3064\u306e\u7bb1\u300d\u306b\u4e8b\u5b9f\u3092\u6574\u7406\u3059\u308b\u4f5c\u696d\u3067\u3059\u3002\u3053\u306e\u6bb5\u968e\u3067\u306f\u307e\u3060\u89e3\u91c8\u3084\u8a55\u4fa1\u3092\u52a0\u3048\u305a\u3001\u3067\u304d\u308b\u3060\u3051\u5ba2\u89b3\u7684\u306a\u4e8b\u5b9f\u3092\u96c6\u3081\u307e\u3059\u3002\u719f\u7df4\u3057\u305f\u30de\u30fc\u30b1\u30bf\u30fc\u307b\u3069\u300cCustomer\u2192Competitor\u2192Company\u300d\u306e\u9806\u3067\u884c\u3046\u3068\u3055\u308c\u3066\u3044\u307e\u3059\uff08Funbox\uff09\u3002<\/p>\n<h3>SWOT\u5206\u6790\uff1a\u5f37\u307f\u30fb\u5f31\u307f\u30fb\u6a5f\u4f1a\u30fb\u8105\u5a01\u306e\u30de\u30c8\u30ea\u30af\u30b9<\/h3>\n<p>SWOT\u5206\u6790\u306f\u30013C\u5206\u6790\u3067\u96c6\u3081\u305f\u4e8b\u5b9f\u3092\u3082\u3068\u306b\u300c\u81ea\u793e\u306e\u5f37\u307f\u306f\u5e02\u5834\u306e\u3069\u306e\u6a5f\u4f1a\u3068\u7d50\u3073\u3064\u304f\u304b\u300d\u300c\u7af6\u5408\u306e\u52d5\u304d\u306f\u81ea\u793e\u306b\u3068\u3063\u3066\u8105\u5a01\u304b\u300d\u3068\u3044\u3063\u305f\u89e3\u91c8\u3092\u52a0\u3048\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u5909\u9769\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306eDX-lab\u306f\u300cSWOT\u5206\u6790\u306fPEST\u30683C\u3067\u6574\u7406\u3057\u305f\u30d5\u30a1\u30af\u30c8\u60c5\u5831\u3092\u3082\u3068\u306b\u89e3\u91c8\u3057\u3001\u57fa\u672c\u65b9\u91dd\u3078\u306e\u793a\u5506\u3092\u62bd\u51fa\u3059\u308b\u30b9\u30c6\u30c3\u30d7\u300d\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/dxlab.jp\/dx-frameworks-environment-analysis\/\" target=\"_blank\" rel=\"noopener nofollow\">DX-lab\uff08\u682a\u5f0f\u4f1a\u793e\u30c6\u30c3\u30af\u30d5\u30a1\u30fc\u30e0\uff09<\/a>\uff09\u3002<\/p>\n<h3>3C\u5206\u6790\u2192SWOT\u5206\u6790\u306e\u9806\u5e8f\u304c\u63a8\u5968\u3055\u308c\u308b\u7406\u7531<\/h3>\n<p>\u306a\u305c\u3053\u306e\u9806\u5e8f\u304c\u63a8\u5968\u3055\u308c\u308b\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u7406\u7531\u306f\u30b7\u30f3\u30d7\u30eb\u3067\u3001SWOT\u5206\u6790\u306e\u5404\u8c61\u9650\u306b\u306f\u300c\u4e8b\u5b9f\u300d\u306e\u88cf\u4ed8\u3051\u304c\u5fc5\u8981\u3060\u304b\u3089\u3067\u3059\u30023C\u5206\u6790\u306a\u3057\u3067SWOT\u5206\u6790\u3092\u3059\u308b\u3068\u3001\u300c\u5f37\u307f\u300d\u3068\u300c\u5f31\u307f\u300d\u304c\u4e3b\u89b3\u7684\u306a\u5370\u8c61\u3067\u6c7a\u307e\u3063\u3066\u3057\u307e\u3044\u3001\u6226\u7565\u306e\u8cea\u304c\u4e0b\u304c\u308a\u307e\u3059\u3002\u30de\u30a4\u30ca\u30d3\u30cb\u30e5\u30fc\u30b9\u306f\u300c3C\u306e\u5206\u6790\u7d50\u679c\u3092SWOT\u5206\u6790\u3084STP\u5206\u6790\u3068\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u5177\u4f53\u7684\u306a\u6226\u7565\u30fb\u65bd\u7b56\u306b\u843d\u3068\u3057\u8fbc\u3081\u308b\u300d\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/professional.mynavi.jp\/magazine\/magazine_179\" target=\"_blank\" rel=\"noopener nofollow\">\u30de\u30a4\u30ca\u30d3\u30cb\u30e5\u30fc\u30b9\uff08\u30ad\u30e3\u30ea\u30a2\u60c5\u5831\u30e1\u30c7\u30a3\u30a2\uff09<\/a>\uff09\u3002SWOT\u5206\u6790\u304c\u300c\u6642\u4ee3\u9045\u308c\u300d\u3068\u8a00\u308f\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u305d\u308c\u306f\u5358\u72ec\u3067\u4f7f\u3046\u304b\u3089\u3067\u3042\u3063\u3066\u30013C\u5206\u6790\u306e\u30a4\u30f3\u30d7\u30c3\u30c8\u304c\u3042\u308c\u3070\u4eca\u3067\u3082\u5f37\u529b\u306a\u5206\u6790\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n<p><strong>\u793a\u5506:<\/strong> \u300cSWOT\u5206\u6790\u306f\u53e4\u3044\u300d\u3068\u3044\u3046\u610f\u898b\u306b\u60d1\u308f\u3055\u308c\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u30023C\u5206\u6790\u3067\u4e8b\u5b9f\u3092\u305d\u308d\u3048\u3066\u304b\u3089SWOT\u5206\u6790\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u4e21\u65b9\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u6700\u5927\u9650\u306b\u6d3b\u304d\u307e\u3059\u3002<\/p>\n<h2>3C\u5206\u6790\u306e\u672c\u8cea\u3068\u6b20\u70b9\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2>\n<p>3C\u5206\u6790\u306f\u5f37\u529b\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u304c\u3001\u4e07\u80fd\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u672c\u8cea\u3092\u7406\u89e3\u3057\u3001\u6b20\u70b9\u3092\u88dc\u3046\u65b9\u6cd5\u3092\u77e5\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u5b9f\u8df5\u7684\u306b\u4f7f\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>3C\u5206\u6790\u306e\u672c\u8cea\uff1a\u5916\u90e8\u74b0\u5883\u3068\u5185\u90e8\u74b0\u5883\u306e\u30d0\u30e9\u30f3\u30b9\u628a\u63e1<\/h3>\n<p>3C\u5206\u6790\u306e\u672c\u8cea\u306f\u3001\u300c\u5e02\u5834\u30fb\u7af6\u5408\u30fb\u81ea\u793e\u306e3\u8996\u70b9\u304b\u3089\u5168\u4f53\u50cf\u3092\u6349\u3048\u308b\u3053\u3068\u300d\u3067\u3059\u3002\u591a\u304f\u306e\u30d3\u30b8\u30cd\u30b9\u30d1\u30fc\u30bd\u30f3\u306f\u81ea\u793e\u306e\u8996\u70b9\u306b\u504f\u308a\u304c\u3061\u3067\u3059\u304c\u30013C\u5206\u6790\u306f\u305d\u308c\u3092\u9632\u3050\u305f\u3081\u306e\u300c\u601d\u8003\u306e\u67a0\u7d44\u307f\u300d\u3068\u3057\u3066\u6a5f\u80fd\u3057\u307e\u3059\u3002\u65b0\u898f\u4e8b\u696d\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u30b5\u30a4\u30eb\uff08Sairu\uff09\u306f\u300c3C\u5206\u6790\u306fCustomer\u30fbCompetitor\u30fbCompany\u306e3\u8981\u7d20\u3092\u5206\u6790\u3057\u3066\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u3092\u628a\u63e1\u3057\u6226\u7565\u7acb\u6848\u306b\u5f79\u7acb\u3066\u308b\u624b\u6cd5\u300d\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/sairu.co.jp\/method\/73965\/\" target=\"_blank\" rel=\"noopener nofollow\">Sairu<\/a>\uff09\u3002<\/p>\n<h3>3C\u5206\u6790\u306e\u6b20\u70b9\u3068\u6ce8\u610f\u70b9<\/h3>\n<p>3C\u5206\u6790\u306b\u306f\u4ee5\u4e0b\u306e\u6b20\u70b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<div class=\"n24-clarity\">\n<div class=\"n24-clarity-col\">\n<h3>\u30e1\u30ea\u30c3\u30c8<\/h3>\n<ul class=\"n24-list n24-checks\">\n<li>\u5168\u4f53\u50cf\u3092\u69cb\u9020\u7684\u306b\u628a\u63e1\u3067\u304d\u308b<\/li>\n<li>\u81ea\u793e\u8996\u70b9\u306e\u504f\u308a\u3092\u9632\u3052\u308b<\/li>\n<li>\u4ed6\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u7d44\u307f\u5408\u308f\u305b\u3084\u3059\u3044<\/li>\n<\/ul><\/div>\n<div class=\"n24-clarity-col\">\n<h3>\u30c7\u30e1\u30ea\u30c3\u30c8<\/h3>\n<ul class=\"n24-list n24-x\">\n<li>\u9759\u7684\u306a\u5206\u6790\u306b\u306a\u308a\u304c\u3061\uff08\u5b9a\u70b9\u89b3\u6e2c\u306b\u7d42\u308f\u308b\uff09<\/li>\n<li>\u5b9a\u91cf\u30c7\u30fc\u30bf\u304c\u4e0d\u8db3\u3057\u3084\u3059\u3044<\/li>\n<li>\u4e3b\u89b3\u3084\u30d0\u30a4\u30a2\u30b9\u306b\u5de6\u53f3\u3055\u308c\u308b<\/li>\n<\/ul><\/div>\n<\/div>\n<p>\u3053\u308c\u3089\u306e\u6b20\u70b9\u3092\u514b\u670d\u3059\u308b\u306b\u306f\u3001\u5b9a\u671f\u7684\u306a\u66f4\u65b0\uff08\u5c11\u306a\u304f\u3068\u3082\u56db\u534a\u671f\u306b1\u56de\uff09\u3068\u3001\u4ed6\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306e\u4f75\u7528\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u5206\u6790\u306e\u305f\u3073\u306b\u300c\u524d\u56de\u306e\u5206\u6790\u3068\u4f55\u304c\u5909\u308f\u3063\u305f\u304b\u300d\u3092\u78ba\u8a8d\u3059\u308b\u7fd2\u6163\u3092\u3064\u3051\u308b\u3068\u3001\u9759\u7684\u306a\u5206\u6790\u306b\u306a\u308a\u304c\u3061\u306a\u5f31\u70b9\u3092\u88dc\u3048\u307e\u3059\u3002<\/p>\n<p><strong>\u793a\u5506:<\/strong> 3C\u5206\u6790\u306e\u6700\u5927\u306e\u843d\u3068\u3057\u7a74\u306f\u300c\u3084\u3063\u305f\u6c17\u306b\u306a\u308b\u3053\u3068\u300d\u3067\u3059\u3002\u5206\u6790\u7d50\u679c\u3092\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u843d\u3068\u3057\u8fbc\u3081\u306a\u3051\u308c\u3070\u3001\u3044\u304f\u3089\u7f8e\u3057\u3044\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3082\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<h2>3C\u5206\u6790\u3068PEST\u5206\u6790\u306e\u95a2\u4fc2\u3068\u4f7f\u3044\u5206\u3051<\/h2>\n<p>PEST\u5206\u6790\u306f\u3001\u653f\u6cbb\uff08Political\uff09\u3001\u7d4c\u6e08\uff08Economic\uff09\u3001\u793e\u4f1a\uff08Social\uff09\u3001\u6280\u8853\uff08Technological\uff09\u306e\u30de\u30af\u30ed\u74b0\u5883\u3092\u5206\u6790\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u5909\u9769\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306eDX-lab\u306fPEST\u5206\u6790\u3092\u300c\u30de\u30af\u30ed\u74b0\u5883\u306e\u5909\u5316\u3092\u6574\u7406\u3059\u308b\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300d\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/dxlab.jp\/dx-frameworks-environment-analysis\/\" target=\"_blank\" rel=\"noopener nofollow\">DX-lab\uff08\u682a\u5f0f\u4f1a\u793e\u30c6\u30c3\u30af\u30d5\u30a1\u30fc\u30e0\uff09<\/a>\uff09\u30023C\u5206\u6790\u3068PEST\u5206\u6790\u306f\u3069\u3061\u3089\u3082\u74b0\u5883\u5206\u6790\u3067\u3059\u304c\u3001\u5206\u6790\u3059\u308b\u7bc4\u56f2\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<table class=\"n24-table\">\n<thead>\n<tr>\n<th>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/th>\n<th>\u5206\u6790\u7bc4\u56f2<\/th>\n<th>\u5177\u4f53\u4f8b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>PEST\u5206\u6790<\/td>\n<td>\u30de\u30af\u30ed\u74b0\u5883\uff08\u653f\u6cbb\u30fb\u7d4c\u6e08\u30fb\u793e\u4f1a\u30fb\u6280\u8853\uff09<\/td>\n<td>\u6cd5\u898f\u5236\u306e\u5909\u66f4\u3001\u666f\u6c17\u52d5\u5411\u3001\u4eba\u53e3\u6e1b\u5c11<\/td>\n<\/tr>\n<tr>\n<td>3C\u5206\u6790<\/td>\n<td>\u30df\u30af\u30ed\u74b0\u5883\uff08\u5e02\u5834\u30fb\u7af6\u5408\u30fb\u81ea\u793e\uff09<\/td>\n<td>\u5e02\u5834\u898f\u6a21\u3001\u7af6\u5408\u30b7\u30a7\u30a2\u3001\u81ea\u793e\u306e\u5f37\u307f<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>2\u3064\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u30011\u3064\u306e\u30d1\u30bf\u30fc\u30f3\uff1aPEST\u5206\u6790\u3067\u30de\u30af\u30ed\u306e\u6f6e\u6d41\u3092\u628a\u63e1\u3057\u3066\u304b\u30893C\u5206\u6790\u306b\u9032\u3080\u3053\u3068\u3067\u3001\u3088\u308a\u6b63\u78ba\u306a\u5e02\u5834\u7406\u89e3\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>PEST\u5206\u6790\u30683C\u5206\u6790\u306e\u63a8\u5968\u9806\u5e8f<\/h3>\n<p>\u63a8\u5968\u3055\u308c\u308b\u9806\u5e8f\u306f\u300cPEST\u5206\u6790\u21923C\u5206\u6790\u2192SWOT\u5206\u6790\u21924P\u5206\u6790\u300d\u3067\u3059\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4f01\u696d\u306eOz link\u306f\u300cPEST\u2192SWOT\u21923C\u3068\u3044\u3046\u9806\u5e8f\u3092\u5b88\u308b\u3053\u3068\u304c\u91cd\u8981\u306a\u30eb\u30fc\u30eb\u300d\u3068\u8ff0\u3079\u3066\u3044\u307e\u3059\uff08<a href=\"https:\/\/ozlink.co.jp\/ozmedia\/3c\/\" target=\"_blank\" rel=\"noopener nofollow\">Oz link<\/a>\uff09\u3002\u4e00\u65b9\u3001DX-lab\u306f\u300c\u30de\u30af\u30ed\u74b0\u5883\u5206\u6790\uff08PEST\u5206\u6790\uff09\u2192\u696d\u754c\u74b0\u5883\u5206\u6790\uff083C\u5206\u6790\uff09\u2192SWOT\u5206\u6790\u300d\u304c\u6700\u3082\u30b7\u30f3\u30d7\u30eb\u3067\u30aa\u30fc\u30bd\u30c9\u30c3\u30af\u30b9\u306a\u9806\u756a\u3060\u3068\u3057\u3066\u3044\u307e\u3059\uff08DX-lab\uff09\u3002\u3069\u3061\u3089\u3092\u63a1\u7528\u3059\u308b\u306b\u3057\u3066\u3082\u3001\u30de\u30af\u30ed\u74b0\u5883\u3092\u5148\u306b\u898b\u3066\u304b\u3089\u696d\u754c\u30fb\u7af6\u5408\u30fb\u81ea\u793e\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3059\u308b\u3068\u3044\u3046\u8003\u3048\u65b9\u306f\u5171\u901a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div class=\"n24-tip\">\n<div class=\"n24-tip-label\">\u5b9f\u52d9\u3067\u306e\u5224\u65ad\u57fa\u6e96<\/div>\n<p class=\"n24-p\">\u300c\u6cd5\u5f8b\u3084\u898f\u5236\u306e\u5909\u66f4\u304c\u4e8b\u696d\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u696d\u754c\uff08\u91d1\u878d\u3001\u533b\u7642\u3001\u30a8\u30cd\u30eb\u30ae\u30fc\u306a\u3069\uff09\u300d\u3067\u306f\u3001PEST\u5206\u6790\u3092\u5fc5\u305a\u5148\u306b\u884c\u3046\u3079\u304d\u3067\u3059\u3002\u9006\u306b\u3001\u30de\u30af\u30ed\u74b0\u5883\u306e\u5909\u5316\u304c\u5c11\u306a\u3044\u6210\u719f\u5e02\u5834\u3067\u306f\u30013C\u5206\u6790\u304b\u3089\u59cb\u3081\u3066\u3082\u554f\u984c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<\/div>\n<p><strong>\u793a\u5506:<\/strong> \u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u9806\u5e8f\u306b\u6b63\u89e3\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u300c\u30de\u30af\u30ed\u2192\u30df\u30af\u30ed\u300d\u3068\u3044\u3046\u9806\u5e8f\u306f\u8ad6\u7406\u7684\u306b\u7834\u7dbb\u3057\u306b\u304f\u3044\u8a2d\u8a08\u3067\u3059\u3002\u81ea\u793e\u306e\u696d\u754c\u7279\u6027\u306b\u5408\u308f\u305b\u3066\u8abf\u6574\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>\u307e\u3068\u3081\uff1a3C\u5206\u6790\u3092\u5b9f\u52d9\u3067\u6d3b\u304b\u3059\u305f\u3081\u306b<\/h2>\n<p>3C\u5206\u6790\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u74b0\u5883\u5206\u6790\u306e\u300c\u7b2c\u4e00\u6b69\u300d\u3068\u3057\u3066\u3001\u4eca\u3082\u306a\u304a\u591a\u304f\u306e\u4f01\u696d\u3067\u4f7f\u308f\u308c\u3066\u3044\u308b\u5b9f\u8df5\u7684\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002Customer\u30fbCompetitor\u30fbCompany\u306e3\u8996\u70b9\u3092\u30d0\u30e9\u30f3\u30b9\u3088\u304f\u898b\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u3060\u3051\u3067\u306f\u6c17\u3065\u3051\u306a\u3044\u5e02\u5834\u306e\u6a5f\u4f1a\u3084\u30ea\u30b9\u30af\u3092\u767a\u898b\u3067\u304d\u307e\u3059\u3002\u305f\u3060\u3057\u30013C\u5206\u6790\u306f\u3042\u304f\u307e\u3067\u300c\u60c5\u5831\u3092\u6574\u7406\u3059\u308b\u9053\u5177\u300d\u3067\u3042\u308a\u3001\u305d\u308c\u81ea\u4f53\u304c\u6226\u7565\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002PEST\u5206\u6790\u3084SWOT\u5206\u6790\u30014P\u5206\u6790\u3068\u7d44\u307f\u5408\u308f\u305b\u3066\u521d\u3081\u3066\u3001\u5b9f\u884c\u53ef\u80fd\u306a\u6226\u7565\u306b\u5909\u63db\u3067\u304d\u307e\u3059\u3002\u65e5\u672c\u306e\u30d3\u30b8\u30cd\u30b9\u30d1\u30fc\u30bd\u30f3\u306b\u3068\u3063\u3066\u30013C\u5206\u6790\u3092\u4f7f\u3044\u3053\u306a\u3059\u305f\u3081\u306e\u9078\u629e\u80a2\u306f\u660e\u78ba\u3067\u3059\uff1a\u300c\u307e\u305a\u30de\u30af\u30ed\u74b0\u5883\uff08PEST\uff09\u3092\u898b\u3066\u304b\u3089\u30013C\u3067\u5e02\u5834\u30fb\u7af6\u5408\u30fb\u81ea\u793e\u3092\u6574\u7406\u3057\u3001SWOT\u3067\u89e3\u91c8\u3092\u52a0\u3048\u30014P\u3067\u5177\u4f53\u7b56\u306b\u843d\u3068\u3057\u8fbc\u3080\u300d\u3002\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u7fd2\u6163\u306b\u3059\u308c\u3070\u3001\u6226\u7565\u7acb\u6848\u306e\u8cea\u306f\u78ba\u5b9f\u306b\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<h2>\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n<details class=\"n24-faq-item\">\n<summary>3C\u5206\u6790\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306f\u3069\u3053\u3067\u5165\u624b\u3067\u304d\u307e\u3059\u304b\uff1f<\/summary>\n<p>FICC inc.\u3084Oz link\u306a\u3069\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4f01\u696d\u304c\u7121\u6599\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u516c\u958b\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001Excel\u3084\u30b9\u30d7\u30ec\u30c3\u30c9\u30b7\u30fc\u30c8\u3067\u81ea\u4f5c\u3059\u308b\u3053\u3068\u3082\u7c21\u5358\u3067\u3059\u3002Customer\u3001Competitor\u3001Company\u306e3\u5217\u306b\u8abf\u67fb\u9805\u76ee\u3092\u4e26\u3079\u305f\u30b7\u30f3\u30d7\u30eb\u306a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u304b\u3089\u59cb\u3081\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<\/details>\n<details class=\"n24-faq-item\">\n<summary>3C\u5206\u6790\u3092\u5c0f\u898f\u6a21\u30d3\u30b8\u30cd\u30b9\u306b\u9069\u7528\u3059\u308b\u306b\u306f\uff1f<\/summary>\n<p>\u5c0f\u898f\u6a21\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001\u5927\u4f01\u696d\u307b\u3069\u8a73\u7d30\u306a\u30c7\u30fc\u30bf\u304c\u5165\u624b\u3067\u304d\u306a\u3044\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u307e\u305a\u306f\u300c\u81ea\u793e\u306e\u9867\u5ba2\u306e\u58f0\u300d\u300c\u7af6\u5408\u306eSNS\u3084\u53e3\u30b3\u30df\u300d\u300c\u81ea\u793e\u306e\u58f2\u4e0a\u30c7\u30fc\u30bf\u300d\u3068\u3044\u3063\u305f\u5165\u624b\u3057\u3084\u3059\u3044\u60c5\u5831\u304b\u3089\u59cb\u3081\u3001\u5f90\u3005\u306b\u5206\u6790\u306e\u7cbe\u5ea6\u3092\u4e0a\u3052\u3066\u3044\u304f\u65b9\u6cd5\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<\/details>\n<details class=\"n24-faq-item\">\n<summary>3C\u5206\u6790\u306e\u7d50\u679c\u3092\u3069\u306e\u3088\u3046\u306b\u6226\u7565\u306b\u53cd\u6620\u3057\u307e\u3059\u304b\uff1f<\/summary>\n<p>3C\u5206\u6790\u306e\u7d50\u679c\u3092SWOT\u5206\u6790\u306e\u30a4\u30f3\u30d7\u30c3\u30c8\u3068\u3057\u3066\u4f7f\u3044\u3001\u5f37\u307f\u30fb\u5f31\u307f\u30fb\u6a5f\u4f1a\u30fb\u8105\u5a01\u3092\u6574\u7406\u3057\u307e\u3059\u3002\u305d\u306e\u5f8c\u3001STP\uff08\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\uff09\u3067\u5177\u4f53\u7684\u306a\u6226\u7565\u3092\u6c7a\u3081\u30014P\u3067\u65bd\u7b56\u306b\u843d\u3068\u3057\u8fbc\u307f\u307e\u3059\u3002<\/p>\n<\/details>\n<details class=\"n24-faq-item\">\n<summary>3C\u5206\u6790\u3068PEST\u5206\u6790\u306f\u3069\u3061\u3089\u3092\u5148\u306b\u3084\u308b\u3079\u304d\u3067\u3059\u304b\uff1f<\/summary>\n<p>\u4e00\u822c\u7684\u306b\u306fPEST\u5206\u6790\uff08\u30de\u30af\u30ed\u74b0\u5883\uff09\u3092\u5148\u306b\u884c\u3044\u3001\u305d\u306e\u5f8c\u306b3C\u5206\u6790\uff08\u30df\u30af\u30ed\u74b0\u5883\uff09\u306b\u9032\u3080\u306e\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u696d\u754c\u306b\u3088\u3063\u3066\u306f3C\u5206\u6790\u304b\u3089\u59cb\u3081\u3066\u3082\u554f\u984c\u3042\u308a\u307e\u305b\u3093\u3002\u81ea\u793e\u306e\u4e8b\u696d\u74b0\u5883\u306b\u5408\u308f\u305b\u3066\u5224\u65ad\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<\/details>\n<details class=\"n24-faq-item\">\n<summary>3C\u5206\u6790\u3067\u3088\u304f\u3042\u308b\u5931\u6557\u306f\uff1f<\/summary>\n<p>\u6700\u3082\u591a\u3044\u5931\u6557\u306f\u300c\u5206\u6790\u3060\u3051\u3067\u7d42\u308f\u3063\u3066\u3057\u307e\u3046\u3053\u3068\u300d\u3067\u3059\u30023C\u5206\u6790\u306f\u6226\u7565\u7acb\u6848\u306e\u305f\u3081\u306e\u60c5\u5831\u6574\u7406\u3067\u3042\u308a\u3001\u305d\u308c\u81ea\u4f53\u304c\u30b4\u30fc\u30eb\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u307e\u305f\u3001\u81ea\u793e\u306b\u90fd\u5408\u306e\u826f\u3044\u30c7\u30fc\u30bf\u3060\u3051\u3092\u96c6\u3081\u308b\u300c\u78ba\u8a3c\u30d0\u30a4\u30a2\u30b9\u300d\u306b\u3082\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<\/details>\n<details class=\"n24-faq-item\">\n<summary>3C\u5206\u6790\u306f\u3069\u306e\u304f\u3089\u3044\u306e\u983b\u5ea6\u3067\u66f4\u65b0\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/summary>\n<p>\u6700\u4f4e\u3067\u3082\u56db\u534a\u671f\u306b1\u56de\u306e\u66f4\u65b0\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002\u5e02\u5834\u74b0\u5883\u3084\u7af6\u5408\u306e\u52d5\u304d\u304c\u901f\u3044\u696d\u754c\u3067\u306f\u67081\u56de\u3001\u5b89\u5b9a\u3057\u305f\u696d\u754c\u3067\u306f\u534a\u671f\u306b1\u56de\u3067\u3082\u5341\u5206\u3067\u3059\u3002\u91cd\u8981\u306a\u306e\u306f\u300c\u5b9a\u671f\u7684\u306b\u898b\u76f4\u3059\u7fd2\u6163\u300d\u3092\u3064\u3051\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<\/details>\n<details 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3C\u5206\u6790\u306e\u5b9a\u7fa9: \u5e02\u5834\u30fb\u9867\u5ba2\uff08Customer\uff09\u3001\u7af6\u5408\uff08Competitor\uff09\u3001\u81ea\u793e\uff08Company\uff09\u306e3\u8981\u7d20\u3092\u5206\u6790\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u00b7 \u4e3b\u306a\u7528\u9014: \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u74b0\u5883\u5206\u6790\u3001\u4e8b\u696d\u6226\u7565\u7acb\u6848 \u00b7 \u95a2\u9023\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u6570: 4P\u5206\u6790\u3001SWOT\u5206\u6790\u3001PEST\u5206\u6790\u306a\u30695\u3064\u4ee5\u4e0a \u00b7 \u5206\u6790\u306e\u9806\u5e8f: \u4e00\u822c\u7684\u306b3C\u5206\u6790\u2192SWOT\u5206\u6790\u21924P\u5206\u6790 \u30af\u30a4\u30c3\u30af\u30b9\u30ca\u30c3\u30d7\u30b7\u30e7\u30c3\u30c8 1\u78ba\u8a8d\u3055\u308c\u305f\u4e8b\u5b9f 3C\u5206\u6790\u306f\u5927\u524d\u7814\u4e00\u304c\u63d0\u5531\u3057\u305f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3042\u308b\uff08BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4f01\u696d\u30fbOz link\uff09 3C\u5206\u6790\u306f\u74b0\u5883\u5206\u6790\u306b\u4f7f\u7528\u3055\u308c\u308b\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u30fbFICC inc.\uff09 3C\u5206\u6790\u3068SWOT\u5206\u6790\u306f\u7d44\u307f\u5408\u308f\u305b\u3066\u4f7f\u3046\u306e\u304c\u4e00\u822c\u7684\uff08\u30ad\u30e3\u30ea\u30a2\u60c5\u5831\u30e1\u30c7\u30a3\u30a2\u30fb\u30de\u30a4\u30ca\u30d3\u30cb\u30e5\u30fc\u30b9\uff09 2\u4e0d\u660e\u306a\u70b9 3C\u5206\u6790\u306e\u6b63\u78ba\u306a\u8003\u6848\u5e74\u306f\u4e0d\u660e \u3059\u3079\u3066\u306e\u696d\u754c\u3067\u540c\u3058\u5206\u6790\u9806\u5e8f\u304c\u6700\u9069\u304b\u3069\u3046\u304b\u306f\u78ba\u7acb\u3055\u308c\u3066\u3044\u306a\u3044 &#8230; <a title=\"3C\u5206\u6790\u3068\u306f\uff1f\u3084\u308a\u65b9\u30fb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u30fb\u4ed6\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306e\u9055\u3044\u3092\u89e3\u8aac\" class=\"read-more\" href=\"https:\/\/moodymedia.io\/ja\/blog\/3c%e5%88%86%e6%9e%90\/\" aria-label=\"Read more about 3C\u5206\u6790\u3068\u306f\uff1f\u3084\u308a\u65b9\u30fb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u30fb\u4ed6\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306e\u9055\u3044\u3092\u89e3\u8aac\">Read more<\/a><\/p>\n","protected":false},"author":623,"featured_media":15457,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[91],"tags":[],"class_list":["post-15446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/moodymedia.io\/ja\/blog\/3c%e5%88%86%e6%9e%90\/\" \/>\n<meta property=\"og:site_name\" content=\"Moody Media\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-14T11:59:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-14T11:59:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/moodymedia.io\/wp-content\/uploads\/2026\/04\/ChatGPT-Image-28-apr.-2026-13_20_02.webp\" \/>\n<meta name=\"author\" content=\"Renjiro Kisaragi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Renjiro Kisaragi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/moodymedia.io\\\/ja\\\/blog\\\/3c%e5%88%86%e6%9e%90\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/moodymedia.io\\\/ja\\\/blog\\\/3c%e5%88%86%e6%9e%90\\\/\"},\"author\":{\"name\":\"Renjiro Kisaragi\",\"@id\":\"https:\\\/\\\/moodymedia.io\\\/ja\\\/#\\\/schema\\\/person\\\/37630448c86c20af3c3b4fd1c21eb0bc\"},\"headline\":\"3C\u5206\u6790\u3068\u306f\uff1f\u3084\u308a\u65b9\u30fb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u30fb\u4ed6\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306e\u9055\u3044\u3092\u89e3\u8aac\",\"datePublished\":\"2026-06-14T11:59:23+00:00\",\"dateModified\":\"2026-06-14T11:59:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/moodymedia.io\\\/ja\\\/blog\\\/3c%e5%88%86%e6%9e%90\\\/\"},\"wordCount\":288,\"image\":{\"@id\":\"https:\\\/\\\/moodymedia.io\\\/ja\\\/blog\\\/3c%e5%88%86%e6%9e%90\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/moodymedia.io\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/copertina-3ce58886e69e90.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"ja\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/moodymedia.io\\\/ja\\\/blog\\\/3c%e5%88%86%e6%9e%90\\\/\",\"url\":\"https:\\\/\\\/moodymedia.io\\\/ja\\\/blog\\\/3c%e5%88%86%e6%9e%90\\\/\",\"name\":\"3C\u5206\u6790\u3068\u306f\uff1f\u3084\u308a\u65b9\u30fb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u30fb\u4ed6\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306e\u9055\u3044\u3092\u89e3\u8aac - 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